Put on the headphones. Jive. Cheer up. Happy Birds by Manu Sami
(Source: https://www.youtube.com/)
This fascinating project, brought to us by Ewan Yap, explores how “less is more” within big consumer brands. Ewan created a series of experimental packaging design based on the principle of ‘Big Brand Theory‘. The main focus is to have each brand’s identity meticulously and uniquely cropped out of the packaging as much as possible, yet maintaining it’s integrity and comprehension and, at the same time, enhancing the aesthetic value.
This fascinating project, brought to us by Ewan Yap, explores how “less is more” within big consumer brands. Ewan created a series of experimental packaging design based on the principle of ‘Big Brand Theory‘. The main focus is to have each brand’s identity meticulously and uniquely cropped out of the packaging as much as possible, yet maintaining it’s integrity and comprehension and, at the same time, enhancing the aesthetic value.
http://www.youtube.com/watch?v=7M3M_p_vvL4
Purple Haze was in my brain,
lately things don’t seem the same,
actin’ funny but I don’t know why
‘scuse me while I kiss the sky.
Purple Haze all around,
don’t know if I’m coming up or down.
Am I happy or in misery?
Whatever it is, that girl put a spell on me.
Purple Haze was in my eyes,
don’t know if it’s day or night,
you’ve got me blowing, blowing my mind
is it tomorrow or just the end of time?
(Source: http://www.youtube.com/)
Write to please just one person. If you open a window and make love to the world, so to speak, your story will get pneumonia
Kurt Vonnegut: Eight rules for writing fiction
1. Use the time of a total stranger in such a way that he or she will not feel the time was wasted.
2. Give the reader at least one character he or she can root for.
3. Every character should want something, even if it is only a glass of water.
4. Every sentence must do one of two things – reveal character or advance the action.
5. Start as close to the end as possible.
6. Be a sadist. Now matter how sweet and innocent your leading characters, make awful things happen to them – in order that the reader may see what they are made of.
7. Write to please just one person. If you open a window and make love to the world, so to speak, your story will get pneumonia.
8. Give your readers as much information as possible as soon as possible. To heck with suspense. Readers should have such complete understanding of what is going on, where and why, that they could finish the story themselves, should cockroaches eat the last few pages.
– Vonnegut, Kurt Vonnegut, Bagombo Snuff Box: Uncollected Short Fiction
3D Motion And Heat Sensing Technology Captures Shoppers’ In-Store Behavior – PSFK
Stores know what we purchase through scanning at the checkout, but in-store behavior that doesn’t end in a purchase is much harder to track. A system called Shopperception developed with Primesense places a small 3D sensor above a store shelf to capture shopping behavior for retailers.
Mashable reports that the sensor watches people interact with products and Shopperception’s app aggregates all of this data to create a real-time consumer response report. There’s also a heat map to show which products were picked up a lot and which ones were avoided.